Blair Morrison

CEO & Founder

Blair became an entrepreneur at a young age, which is where she discovered her love for small business finance. She loves working with entrepreneurs to help take their business to the next level, increasing transparency and reducing financial stress. After years spent in investment banking and private equity, Blair returned to her roots and started a couple more businesses. First, as an independent CFO consultant working with venture-backed startups. Then, in 2018, she founded AutoCFO, a SAAS solution to help fellow small business financial advisors improve their board relations and operators’ understanding of the businesses that drive them.