Georgina Lai

Director of Equity

Georgina is Director of Equity Programs at Instacart, overseeing all facets of Instacart’s equity compensation program.

Prior to joining Instacart, Georgina was Head of Equity at Reddit, Inc., Pivotal Software, Inc. and Pinterest, Inc. She has worked on a wide range of equity compensation issues, both from a vendor side as the Director of Product Strategy for Nasdaq Private Market, where she developed an equity/cap table platform for private companies; as well as from the issuer side, both at private and public companies. In addition to general administration and operations of international equity programs, she has experience working on plan design, acquisitions, SOX and internal compliance, financial reporting (both US and international), and education.

Most notably, Georgina worked on Facebook’s transition from a private company to a public one, including implementation of the equity taxation piece of the global mobility program, implementation of a broad base 10b5-1 program, and strategy for the employee lock-up release. She also led the implementation of the global equity database, the integration of dual brokerages, an internally built global employee equity portal, and the various automated integration feeds from payroll and HR to and from these systems.

Prior to joining Facebook, Georgina was part of the global equity team at and Marvell Semiconductor, Inc.