AST Private Company Solutions Seals Partnership & Integration with Texture Capital

Menlo Park, CA and New York, NY—April 29, 2020— AST Private Company Solutions, Inc. (AST PCS) and Texture Capital Inc. announce a new strategic partnership to facilitate compliant transactions in private company shares by integrating Texture’s SEC-approved Alternative Trading System with AST PCS’s Astrella® platform.

Astrella was developed by Equiniti PCS, the Silicon Valley-based business unit of ownership data management leader AST, using transformative technology to build a new cloud-based software-as-a-service (SaaS) platform. The solution brings together immutable audit trails, artificial intelligence (AI), and predictive analytics to catapult the space forward.  Astrella is built with an open API ecosystem seamlessly integrating with leading providers like Texture Capital, whose immutable audit trails and smart contracts streamline the current market structure for private placements.

“AST is an acknowledged leader in corporate registrar services, and Astrella is transforming the experience for private companies seeking cap table management and ownership tracking solutions,” Texture CEO Richard Johnson states. “AST PCS’s willingness to build strong partnerships with complementary solution providers like Texture is key to private companies’ ability to enjoy integrated best-in-class solutions that work seamlessly together. We are excited to announce this partnership and excited to partner with AST PCS as part of their extended private companies’ ecosystem.”

As the first step in this partnership, AST PCS and Texture have developed a proof-of-concept integration, allowing Astrella users to tokenize their cap table and enable compliant trading of their shares as digital securities on the Texture ATS.

AST PCS President Carine Schneider adds, “We are delighted to partner with Texture Capital to provide our clients with access to the institutional marketplace for private capital. Immutable audit trails have the tremendous potential to improve market structure by enhancing transparency, streamlining workflows, and automating processes,” adding, “Astrella is the only provider with immutable audit trails in the management of the cap table and working together with Texture Capital, Astrella allows issuers to manage and track the ownership history of each share from the time they are issued until exit.”

About Texture Capital

Texture Capital, the institutional marketplace for private capital, is a technology-driven marketplace for institutions and issuers to more efficiently and directly participate in the private markets, seeking to improve liquidity, transparency, and access. We leverage immutable audit trails and smart contracts to streamline the current market structure for private placements; supporting the primary issuance and secondary trading of digital securities. Texture Capital Inc. is a FINRA member broker-dealer operating SEC-registered ATS. Please visit for more information and to stay informed of future updates.

Richard Johnson
Texture Capital
+1 646-979-8558
[email protected]

About AST Private Company Solutions, Inc.

Founded in 2019, AST PCS is an AST affiliate serving private companies worldwide. Astrella, a cloud-based SaaS solution, allows private companies to manage their ownership data, including the cap table and employee equity plans, and connect directly with related service providers to support efficient workflow and access investors, advisors and employees. Visit

Heather Dopson
[email protected]

   Astrella Registered                                Texture Capital logo

President of EQ PCS at | + posts

I am the head of EQ Private Company Solutions - a comprehensive Ownership Management solution to guide and support a private company through the ownership journey through an intuitive UI and cutting edge technology platform.  Equipped with a wealth of knowledge and expertise, I specialize in defining go-to-market strategies, enhancing product offerings and user experiences, and ultimately driving revenue growth.