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409A – Q&A on the Basics (with Trent Read of Economics Partners)

Question: What is involved with a 409A valuation? Answer: A 409A valuation is essentially a business valuation done to comply with the IRS rule that governs anything they believe is “deferred compensation”. They consider the typical stock options that most companies grant to be deferred compensation for the employees. As such to avoid creating a … Continue reading 409A – Q&A on the Basics (with Trent Read of Economics Partners)

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Nasdaq Private Market and Astrella® Announce Strategic Collaboration

MENLO PARK, Calif. & NEW YORK–(BUSINESS WIRE)–AST Private Company Solutions, Inc. (AST PCS), an Equiniti company, is announcing that it has collaborated with Nasdaq Private Market (NPM), a leading marketplace for trading private company stock, to enable private companies to seamlessly manage company-sponsored liquidity events and cap table administration. “By building a link between Astrella … Continue reading Nasdaq Private Market and Astrella® Announce Strategic Collaboration

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Simetria and AST Private Company Solutions Sign Strategic Alliance

January 11, 2022 01:00 AM Eastern Standard Time MENLO PARK, Calif.–(BUSINESS WIRE)–AST Private Company Solutions (AST PCS) is announcing the company’s latest strategic alliance with Simetria Trading Solutions Ltd™ (Simetria), an Israeli-based leading provider of liquidity for private tech companies powered by digital assistance technology. AST PCS’s Astrella® capitalization (cap) table and ownership data management … Continue reading Simetria and AST Private Company Solutions Sign Strategic Alliance

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FORBES – 3 Ways Investing Is Being Democratized

Only a few generations ago, investing tended to remain the purview of the wealthy. No longer. Today, your neighborhood plumber might have a more impressive portfolio than your company’s CEO. And it’s all happened thanks to systematic democratization in the publicly traded capital markets This isn’t to suggest that everyone can or should invest, of … Continue reading FORBES – 3 Ways Investing Is Being Democratized

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10 Ways Startups Get Funding: Boots, Angels, and Beyond

Businesses change the world. As the saying goes, “it takes money to make money.” Every business conjured into existence—from the traditional small businesses that populate residential neighborhoods to the tech startups of silicon valley and beyond—may have begun as a fascination of the founder’s mind, but how does a startup company obtain the money it … Continue reading 10 Ways Startups Get Funding: Boots, Angels, and Beyond

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Start Your Business Strong: A Get-Real Guide to Establishing Your Company!

Sobering statistics are often tossed around about the single-digit percent of startups that make it, with relatively few companies receiving venture capital funding. But there are steps you can take from the start to significantly increase your chances of success. Decisions you make now will determine how sustainably you grow, the quality of investors and … Continue reading Start Your Business Strong: A Get-Real Guide to Establishing Your Company!

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AST PCS President Carine Schneider Announces Publication Of New Book That Promotes Private Market Access To Qualified Investors

Carine Schneider, an esteemed leader within the start-up community, will release “The Democratization of The Private Market” on November 8th MENLO PARK, Calif., Nov. 2, 2021 – Carine M. Schneider, FGE, President of AST Private Company Solutions, Inc. in Menlo Park, California, today announces November 8th as the publication date for her book “The Democratization of The Private Market.” The book provides expert … Continue reading AST PCS President Carine Schneider Announces Publication Of New Book That Promotes Private Market Access To Qualified Investors

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Taking the Pain Out of Startup Accounting for Aletha Health

Burkland’s accounting, tax, and inventory management services are helping Aletha Health scale with efficiency and confidence. Aletha Health invented the Hip Hook to help relieve hip, knee, and back pain. The device was created with the philosophy that “simple changes lead to profound results”. Burkland started working with Aletha Health in January 2021. In this … Continue reading Taking the Pain Out of Startup Accounting for Aletha Health

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Upgrading GoFormz’s Financial Systems & Controls

Burkland’s strategic financial services help GoFormz fundraise and grow for their investors, board, and customers. Burkland began working with GoFormz four years ago. The company had just brought in a new CEO who was taking over a chaotic financial situation. Their investors, seeing much potential in GoFormz, gave the company a cash infusion shortly after … Continue reading Upgrading GoFormz’s Financial Systems & Controls

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RedCrow to offer Astrella® Cap Table Solution to portfolio companies

Menlo Park, CA—August 12, 2021— AST Private Company Solutions, Inc. (AST PCS) and RedCrow Inc. announce a new offering providing RedCrow private company clients access to the Astrella cap table management system. RedCrow, a crowdsourced direct investment platform for healthcare innovation companies, partners with organizations such as the American Medical Association Physician Innovation Network (PIN) … Continue reading RedCrow to offer Astrella® Cap Table Solution to portfolio companies

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